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| Edward Enninful |
As the legendary W magazine
celebrates its 40th anniversary, I thought this would be the perfect time
to spotlight their fashion and style director, Edward
Enninful.
Edward is originally from Ghana, and was raised in London. He started his
career as a model and at the age of 18, he was offered
the position of fashion Director for i-D magazine, making him the youngest fashion director for an international
publication. His success with i-D led to
other opportunities with major fashion magazines: he became the
contributing director for Vogue Italia, where he led the initiative
for the infamous "All Black Issue"; he was also a
contributing fashion director for American Vogue, which
is the most well-known and well respected fashion magazine and is considered to
most people, like myself, to be the fashion bible!
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| Vogue Italia's "Black Issue" |
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| Joan Smalls, styled by Enninful |
Not
only is he a force in the fashion publishing world, but Edward was also
an advertising consultant for the likes of Comme des
Garçons, Christian Dior, Dolce and Gabbana, Lanvin and H&M. So,
it's no surprise that right after he came on to W, the
magazine had a major increase in ad pages, and had the biggest
year-over-year growth among the fashion titles...the man clearly
knows his fashion!
-DIVA
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